ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora

Peningkatan Kemampuan Bahasa Arab Santri melalui Implementasi Program Pusat Studi Bahasa Asing (PUSBA): Studi Pengabdian di Pondok Pesantren Jalaluddin Arrumi

M. Naufal Al Qurthuby Fuady S — 2025-09-15

The Foreign Language Study Center (PUSBA) program at the Jalaluddin Arrumi Jatisari Islamic Boarding School in Jenggawah, Jember, is a form of community service aimed at improving students' Arabic language skills as a key resource for facing global challenges. The program aims to describe the implementation and impact of the PUSBA program as a structured and sustainable community service effort. Activities are implemented through a participatory approach and intensive training methods that include direct learning, mentoring by ustadz/ustadzah, and the integration of language practices into daily life within the Islamic boarding school environment. The implementation process involves participant selection, the development of a tiered curriculum, and the establishment of a collaborative implementation structure. The program's impact is evident in the students' increased motivation to use Arabic in daily interactions, positive changes in language habits, and the development of concrete skills such as active conversation, translation, and simple writing. Qualitative data from interviews and observations indicate that students experience increased confidence in using Arabic and the formation of a conducive language culture within the Islamic boarding school environment. This program has succeeded in creating an effective community-based learning model in strengthening the language capacity of community partners.

Memberdayakan UMKM Berbasis Komunitas melalui Konten Digital Inklusif: Program Pelatihan Kreatif untuk Social Media Engagement

Kurniawan Prasetyo — 2025-09-15

This community service program was initiated in response to the limited capacity of community-based MSMEs in utilizing inclusive digital content to improve their marketing performance and customer engagement. Many MSMEs struggle with creating visually appealing and accessible content due to a lack of technical skills, strategic planning, and understanding of digital branding. The goal of this activity was to empower MSMEs and vocational school students in South Tangerang by enhancing their ability to create inclusive, creative, and impactful social media content. The program applied a participatory empowerment approach, combining training, mentoring, and hands-on workshops. The results showed a significant improvement in the participants’ skills in content creation, digital branding, and audience engagement strategies. Participants also demonstrated behavioral changes, such as consistent posting schedules and increased use of storytelling formats. The activity received wide community appreciation and was featured in multiple online media, indicating strong public relevance. It also aligned with several Sustainable Development Goals (SDGs), particularly in quality education, economic growth, and innovation. In conclusion, the service program effectively contributed to building digital competence and inclusive communication practices among MSMEs. Future initiatives are encouraged to adopt adaptable, inclusive, and community-oriented approaches to maximize impact and sustainability.

Strategi Pemasaran Beras Premium Berbasis Smart Farming: Mendorong Ketahanan Pangan dan Pemberdayaan Petani di Era Digital

Rizki Saputra — 2025-09-15

This community service activity aims to design an effective marketing strategy for premium rice producer PT Agro Panca Unggul (APU) by utilizing smart farming technology. This community service activity examines how the application of advanced technologies such as the Internet of Things (IoT), drones, precision sensors, and cloud-based data management systems can improve the productivity, quality, and efficiency of premium rice production. The method used is a descriptive study involving market analysis, consumer segmentation, and internal company evaluation. The results of the community service activity indicate that smart farming technology enables PT APU to produce premium rice with consistent high quality standards, reduce production costs through efficient use of resources, and support marketing decision-making based on real-time data. The proposed marketing strategy includes market segmentation focused on middle- to upper-class consumers in major cities, competitive premium pricing, intensive digital promotion, and product development that aligns with market preferences. This smart farming is expected to improve the quality of life of the community through access to premium rice and support broader food security. The target implementation of this smart farming is farmers who grow rice still using old methods. The community service activity identified key challenges such as the need for large capital investments and human resource adaptation to new technologies. In conclusion, the integration of smart farming technology in premium rice marketing planning provides a significant competitive advantage for PT APU, expanding market share and building a modern and sustainable brand image.

Optimalisasi Pemanfaatan Perpustakaan Desa dalam Peningkatan Literasi Anak Desa Bendoagung

Muhamad Wafiq Chafidudin — 2025-09-15

Optimizing the utilization of village libraries is an important strategy in improving children’s literacy in Bendoagung Village. This study examines how the village library can serve as an effective learning resource center to foster reading interest and literacy skills among local children. The approach involves active participation of the community and village officials in managing the library, as well as implementing literacy programs that specifically target children as the main focus. The findings indicate that with improved library management and strong community involvement, village libraries can significantly enhance awareness and reading habits among children in Bendoagung. Furthermore, supporting activities such as reading corners, reading competitions, and the availability of diverse reading materials play a crucial role in cultivating literacy culture from an early age. The library also functions as an inclusive public space where children can learn, interact, and develop confidence through literacy activities. In conclusion, optimal use of village libraries contributes greatly to improving basic education quality by strengthening literacy culture. Therefore, it is recommended that every village consider improving library facilities, providing training for librarians, and encouraging active community roles to sustain literacy programs and shape a smarter, more literate young generation.

Optimalisasi Pembelajaran Pendidikan Jasmani melalui Program Pelatihan dan Pendampingan Aktivitas Fisik di SMAS Pesantren IMMIM

Juhanis Juhanis — 2025-09-15

This community service activity aims to optimize Physical Education learning through a physical activity training and mentoring program at the IMMIM Islamic Boarding School Senior High School. The background to this activity is the limited variety of learning conducted by teachers and the low involvement of students in physical activities due to the busy academic and religious routines at the Islamic boarding school. The implementation method is carried out through four stages: preparation, training, mentoring, and evaluation. The preparation stage is carried out by developing training modules and evaluation instruments, while the training stage focuses on improving teacher competency and introducing a variety of physical activities to students. Mentoring is carried out directly during the lesson, followed by an evaluation to assess the effectiveness of the program. The results of the activity indicate that teachers gained increased knowledge and skills in managing more creative and enjoyable Physical Education learning. Meanwhile, students showed increased motivation and active participation in physical activities, and a culture of healthy and active living began to form in the Islamic boarding school environment. Overall, this community service program was able to make a real contribution to improving the quality of Physical Education learning while supporting the achievement of educational goals holistically. This activity is recommended to be continued on an ongoing basis and expanded to other schools with adjustments based on local wisdom.

Pengembangan Modul “CIKINI” dan Pelatihan Kader Untuk Mewujudkan Desa Ramah Lansia di Cikawao

Yoko Jimmy Panjaitan — 2025-09-15

Cikawao Village, located in Pacet District, Bandung Regency, is a rural area characterized by strong social cohesion, communal values, and local wisdom. The elderly population constitutes a significant proportion of the community and requires special attention in efforts to promote sustainable community development. This community service program aimed to support the development of an Age-Friendly Village through a psychosocial approach that emphasizes active participation, intergenerational collaboration, and community empowerment. The program was carried out through three main activities: (1) participatory data collection and health screening for older adults, (2) training of age-friendly cadres focusing on empathic communication and the psychology of aging, and (3) the development of the CIKINI (Carita Jeung Aki Nini) module as a community-based tool for psychosocial education and social engagement. The program involved collaboration among lecturers, students, village officials, community organizations, and local leaders. The results demonstrated improved knowledge and skills of participants, increased community awareness regarding the role of older adults, and a collective commitment through the declaration of Cikawao as an Age-Friendly Village. This initiative is expected to serve as a sustainable model for promoting elderly well-being through psychosocial empowerment and community-based participation.

Penguatan Literasi Bahasa Inggris Siswa/I TK melalui Kegiatan Instruksional Pembuatan Salad Buah

Muhammad Muslim Nasution — 2025-09-15

This community service activity aims to strengthen English literacy in early childhood through instructional activities involving fruit salad making at the Chalisaturahmi Luqman Hakim Foundation in Medan. Participants consisted of 12 kindergarten students and 6 accompanying parents. The method used was participatory learning with a learning by doing approach, covering the stages of preparation, implementation, evaluation, and follow-up. Children were introduced to basic English vocabulary related to fruit names, colours, flavours, and simple instructions through the direct practice of making fruit salad. The pre-test and post-test evaluations showed an increase in English literacy skills with an average N-gain score of 0.6 (moderate category). Although the improvement was at a moderate level, this activity was able to foster enthusiasm in children, improve fine motor skills, build self-confidence, and maintain healthy living habits. This program also involved teachers and parents so that it could be continued at school and at home. Thus, this activity is relevant to support foreign language proficiency from an early age, in line with a curriculum that emphasizes active, creative, and fun learning, as well as being a model of contextual learning that can be replicated at various levels of education.

The Use of Interactive Storytelling to Improve Reading Literacy Abilities in Islamic Cultural History at SMP IT Al Bina Masohi, Central Maluku Regency

Hapsah Mardjima — 2025-09-15

One of the learning elements in Islamic Religious Education is the element of Islamic Cultural History (SKI). Through the right learning approach, Islamic Religious Education teachers play a role in improving literacy skills and reading comprehension of Islamic Cultural History events by using interactive storytelling methods. Interactive storytelling is not a contemporary learning method. However, interactive storytelling is rarely employed in the field of Islamic Religious Education studies, despite its potential to enhance the quality of learning, particularly in aspects such as literacy and storytelling skills. The purpose of this study is to describe and explain the planning, implementation, and implications of using interactive storytelling to improve the reading literacy skills of seventh-grade students in Islamic Cultural History material at SMP IT Al Bina Masohi. This type of research employs a qualitative approach, utilising data collection techniques that include observation, interviews, and documentation. The results of the study indicate that the use of interactive storytelling in the material of Islamic Cultural History at SMP IT Al Bina Masohi has been implemented quite effectively as an effort to improve reading literacy and foster storytelling skills.

Pemberdayaan Perempuan Desa Tempurejo terhadap Diversifikasi Potensi Produk Olahan Pisang melalui Pelatihan Produksi dan Penjualan

Iwan Wicaksono — 2025-09-15

Tempurejo Village in Jember Regency boasts abundant banana potential, considered one of the village's leading products. However, its utilization remains suboptimal. This community service research aims to empower women in Tempurejo Village, Jember, who are predominantly housewives, to increase family income through the diversification of processed banana products. Tempurejo Village has significant potential as a center for banana production and collection, but local processed banana products are still traditional, lack branding, and face limited marketing knowledge. Using a Participatory Rural Appraisal (PRA) approach, the activities were carried out through stages of team formation, objective formulation, stakeholder identification, needs analysis, problem prioritization, preparation, material implementation, and practical training. A total of 30 housewives were trained to produce economically valuable banana processed products such as crispy banana nuggets, molten bananas (pisang lumer), and banana toast (pisang roti tawar). Furthermore, the training also covered packaging skills, the creation of the "Pisang Juara Tempurejo" brand, and offline marketing strategies (booth design) as well as online marketing through social media (Facebook, WhatsApp Business, Instagram). Targeted outputs include increased participation and skills of the housewives, three production guide modules, one branding logo, and one booth design along with social media accounts. This program is expected to improve the economic well-being of village women, aligning with Sustainable Development Goals (SDGs) related to women's empowerment and food security

Penyuluhan Hukum: Perlindungan Data Pribadi sebagai Hak Konsumen dalam Transaksi Online: Perspektif Undang-Undang Nomor 27 Tahun 2022 melalui Radio Maria Indonesia

Joy Zaman Felix Saragih — 2025-09-15

Legal counseling is an effective method for enhancing legal understanding and awareness among the public. One strategic means of reaching a broader audience is through mass media, particularly radio. The legal counseling activity concerning Personal Data Protection as a Consumer Right in Online Transactions from the perspective of Law Number 27 of 2022, conducted through Radio Maria Indonesia, constitutes a part of the community service program carried out by lecturers of the Law Study Program at Universitas Pelita Harapan (UPH) Medan Campus. The objective of this activity is to provide a more comprehensive understanding to the public regarding the definition, forms, and impact of alleged discrimination in law enforcement, while also explaining preventive measures. Through a communicative approach and the use of simple language, as well as the application of real-life case examples occurring in society, this program is expected to foster shared awareness and encourage active public participation in supporting fair and firm law enforcement. This study evaluates the extent to which legal counseling through radio is effective in shaping a critical attitude and more responsive behavior among the public towards Personal Data Protection as a Consumer Right in online transactions. The findings indicate that radio proves to be an effective medium for legal education, particularly in areas with limited access to formal education or digital technology.

Pelatihan Batik dan Rias untuk Meningkatkan Keterampilan Dasawisma RT 18, RW 03, Kelurahan Kalijaten, Sidoarjo

Trinil Windrowati — 2025-09-15

Training on Batik Making Process and Beauty Makeup Techniques to Improve Skills for Dasawisma Group RT 18/RW 03 Kalibader Village, Kalijaten Subdistrict, Sidoarjo is based on the problem of housewives of Dasawisma RT 18/RW 03 Kalibader Village, Kalijaten Subdistrict, Sidoarjo (Partners) with an average education level of junior high school, the majority of whom do not work, so that a lot of free time is usually used to gather/chat in one of the stalls so that it is not economically productive. Partners do not have makeup skills, so when there is an Independence Day celebration (if there is a carnival or performance) it is a hassle to have to go to a beauty salon which requires costs. Through the Beginner Community Service Grant (PMP) from the Directorate of Research and Community Service, Directorate General of Research and Development, Ministry of Higher Education, Science and Technology of the Republic of Indonesia, training was held on the process of making batik and beauty makeup using the methods of socialization, training, technology application, mentoring and evaluation. The results obtained were an increase in knowledge and skills of Partners, and it is hoped that in the future batik skills and makeup techniques can help improve the family economy.

Pemberdayaan Masyarakat Ekonomi Kreatif Kelompok Batik Wanita Sejahtera

Sapta Aji Sri Margiutmo — 2025-09-15

The Special Region of Yogyakarta is one of Indonesia's leading tourist destinations, encouraging the growth of various creative economic sectors, including the souvenir and local craft industries. One community initiative that emerged from this opportunity is the Wanita Sejahtera Batik Group in Muja Muju, Umbulharjo, Yogyakarta. Established in 2023, the group aims to achieve economic empowerment for housewives through traditional batik production, including hand-drawn and stamped batik. However, the group faces several challenges, especially limited access to modern equipment, design innovation, and appropriate technology—factors that hinder the competitiveness of their products in both local and global markets. To address these challenges, capacity building is essential through the implementation of appropriate technology, such as replacing kerosene stoves with electric stoves and using electric canting tools, enabling more efficient and higher-quality production. Additionally, creative design training and product diversification with a focus on sustainability are crucial strategies. One notable innovation is the use of recycled cardboard waste as batik stamping tools, which not only supports environmental sustainability but also adds aesthetic and creative value to the products as part of eco-friendly goods. This innovation strengthens the group's position within the creative economy sector and aligns with market demands that increasingly prioritize sustainable and high-quality products. Through the integration of technological innovation, skill development, and eco-conscious approaches, the Wanita Sejahtera Batik Group has the potential to transform into a highly competitive business player, both nationally and internationally.

Penguatan Etika Digital dalam Membangun Personal Branding Remaja di Media Sosial melalui Pendekatan Digital Public Relations

Anindita Anindita — 2025-09-15

This community service program aims to strengthen digital ethics awareness and build positive personal branding among teenagers through a Digital Public Relations approach. The program is driven by the increasing use of social media among teenagers, which has not yet been accompanied by adequate awareness of digital behavioral ethics and the importance of building a healthy self-image in the online sphere. The activities were conducted in person at SMKN 2 South Tangerang, involving more than 20 students as active participants. The program was designed as participatory training and interactive sessions covering topics on digital ethics, online reputation management, and strategies for building consistent, professional, and ethical personal branding. Participants were also given the opportunity to directly practice shaping their digital identity through social media platforms relevant to their character and goals. Evaluation results showed that the program successfully improved participants’ understanding and practical skills in responsible social media use. The satisfaction level was also high, with more than 90% expressing interest in joining similar activities in the future. This program also supports the achievement of Key Performance Indicators (KPIs) and the implementation of the “Merdeka Belajar Kampus Merdeka” (MBKM) initiative through the active involvement of lecturers and students in the community empowerment process.

Peran Customer Service dalam Peningkatan Layanan Nasabah di Bank Syariah Indonesia Kcp.Lombok Praya

Baiq Sulis Eka Zahidah — 2025-09-15

The development of the Islamic banking industry in Indonesia shows a significant upward trend, with a market share reaching 7.5% of total national banking assets by 2023. However, the main challenge faced is the low public understanding of the principles and benefits of Islamic banking, particularly in areas with economic potential such as Central Lombok, which has unique socio-cultural characteristics. Service quality, particularly the role of Customer Service (CS), is crucial in increasing customer satisfaction and loyalty. Several previous studies have highlighted the lack of CS competency in handling complaints and educating about Islamic products, but gaps remain regarding the adaptation of CS services to the local context and the digital era. This study aims to identify the role of CS in improving customer service at Bank Syariah Indonesia KCP Lombok Praya using a quantitative approach that examines the relationship between CS competency and customer satisfaction levels. This research is expected to contribute to increasing the effectiveness of Islamic value-based services and digitalization, while addressing previous research gaps related to the influence of cultural contexts and technology. Theoretically, these results enrich the literature on Islamic banking and customer service, and are practically useful for developing service strategies in the Islamic financial sector.