Deafani Clara Sinaga et al. 2025. Analisis Bauran Pemasaran Produk UMKM (Studi Kasus: Produk UMKM Ekowisata Harangan Girsang, Kabupaten Simalungun, Sumatera Utara). TOBA: Journal of Tourism, Hospitality, and Destination. 4, 3 (Aug. 2025), 260–270. DOI:https://doi.org/10.55123/toba.v4i3.6152.