Ginting, J.A. 2022. Pengaruh Branding “Colorful Medan” dan Event MICE Terhadap Minat Berkunjung Kembali Ke Kota Medan. TOBA: Journal of Tourism, Hospitality, and Destination. 1, 3 (Aug. 2022), 111–116. DOI:https://doi.org/10.55123/toba.v1i3.696.