Ni Luh Putu Widya Astuti and Ni Made Prasiwi Bestari, “Harmonisasi Identitas Destinasi: Tantangan Komunikasi Pariwisata Pemerintah dalam Branding Badung The Soul of Bali”, TOBA: Journal of Tourism, Hospitality, and Destination, vol. 4, no. 4, pp. 491–498, Nov. 2025.