TOBA: Journal of Tourism, Hospitality, and Destination

Model Pemberdayaan Masyarakat Desa dalam Pembangunan Destinasi Wisata

2025-01-24T05:52:04+00:00

Village community empowerment is an important key in the development of sustainable tourism destinations. This research aims to analyze the community empowerment model of South Pringgasela Village, East Lombok in the development of local tourist attractions. This research uses descriptive qualitative methods with research subjects including tourism village managers and tourists. Data collection techniques were carried out through observation, in-depth interviews, and documentation related to tourism potential and socio-economic conditions of the community. The results showed that South Pringgasela Village has various natural and cultural tourism potentials that are managed participatively by the community through training and empowerment. The village community is very enthusiastic and open in receiving science and technology, especially related to the tourism sector. This has an impact on increasing community income and welfare. However, uncontrolled tourism activities also have a negative impact on the environment, such as pollution, habitat destruction, and increased waste. In addition, tourism development in villages is still faced with limited tourism infrastructure. For this reason, government support is needed in improving promotion, facilities, and multi-stakeholder involvement to make tourism villages a sustainable tourist destination.

Penerapan Asean Ecotourism Standard di Edu-ekowisata Pengudang Bintan Mangrove Kabupaten Bintan

2025-01-27T12:27:34+00:00

Mangrove edu-ecotourism is a tourism practice that is responsible and sustainable. The practice is implemented through conservation activities in mangroves, the local communities', economic and social aspects. Pengudang Village applies the concept of mangrove edu-ecotourism. Mangrove edu-ecotourism practices must be in line with ecotourism practices that can be seen based on the criteria in the Asean Ecotourism Standard. This study uses a qualitative method, with data collection techniques including other observations, literature reviews and interviews. Data were analyzed using qualitative descriptive based on 65 criteria of the Asean Ecotourism Standard to determine the extent to which the results obtained from the assessments that have been carried out. Mangrove edu-ecotourism activities in Pengudang Village are related to mangrove tourism, bird watching, mangrove education, mangrove fireflies, and as a research center. All activities related to mangrove education have an impact on the local community in the form of knowledge related to mangroves and improving livelihoods in the tourism sector. Related to the mangrove edu-ecotourism activities assessed with the Asean Ecotourism Standard, the results are that there are 32 mandatory criteria that are met, 14 optional criteria that are met and 8 specific criteria that have been met in the Pengudang Village mangrove edu-ecotourism. The number obtained from the mandatory criteria with gold recognition in the Asean Ecotourism Standard. Improvements are needed in the mandatory criteria, namely service quality, in the optional criteria, namely the utilization of sustainability and service quality.

Pengaruh Fasilitas, Lokasi dan Citra Destinasi terhadap Minat Berwisata pada Objek Wisata Danau Dua Rasa Labuan Cermin

2025-02-15T10:06:39+00:00

Labuan Cermin's two-flavored lake tourism is one of Berau's secret gems that is quite attractive to locals and tourists alike. The current condition has problems that occur in facilities, location and destination image, so that it has an impact on tourist interest in visiting where the available facilities are still inadequate and accessibility is very far from urban areas, moreover there have been crocodiles entering the lake area so that this problem can affect tourist interest in visiting the tour. This study aims to determine the effect of facilities, location, and destination image on travel interest in the Labuan Cermin two-flavor lake tourist attraction. In this study, a quantitative method was used with a sample size of 80 tourists. The sampling method used is non probability sampling, namely purposive sampling. Data collection techniques with questionnaires that have been designed. The method used in this study is multiple regression analysis which is analyzed using SEM-PLS 3.0 software. The results showed that facilities had no effect on travel interest with a p-value of 0.850 > 0.05, while location and destination image had a positive effect on travel interest with a p-value of 0.017 and 0.000 < 0.05, respectively. The R-square test result of 0.741 shows that travel interest is influenced by facilities, location, and destination image by 74.1%, while the rest is influenced by other variables. Conclusion that the manager must provide adequate facilities, clear directions and promote tourist attractions to attract tourists to visit.

Gagasan Kebijakan Dukungan Pembangunan Pariwisata Bahari Di Pulau Pari, Kepulauan Seribu, DKI Jakarta

2025-03-08T01:28:32+00:00

Pari Island has stunning marine tourism potential, but an optimal policy is needed to support the development of tourism on Pari Island. The purpose of this study is to determine the implementation of tourism policies on Pari Island so that it can provide recommendations for future policy improvements in order to achieve the development of marine tourism development. The method used in this research is qualitative with a descriptive approach by conducting interviews with a number of tourists, and local people of Pari Island. The data obtained in this study are primary data through surveys and semi-structured interviews with tourists, tourism managers and local communities to tourists, tourism managers and local communities and secondary data obtained from previous research, as well as literature studies. The results of this study indicate that there is a need for synergy between the government, local communities, and the private sector in designing effective and sustainable policies by looking at the management of tourist destinations by the government, stakeholders, and the community, increasing tourism promotion marketing, welfare of the Pari Island community, law enforcement and supervision.

Measuring Traditional Arts' Influence on the Creative Economy: A Study in Desa Tegal Harum

2025-03-06T09:15:35+00:00

This study examines the influence of traditional arts on the development of the creative economy in Desa Tegal Harum. Using a quantitative approach, data were collected from 150 traditional artists through structured questionnaires. The research employs multiple linear regression analysis to measure the impact of traditional arts on economic growth. The findings reveal a significant positive relationship between traditional arts and the creative economy (R² = 0.67, p < 0.05), indicating that cultural heritage plays a crucial role in fostering sustainable economic development. The study contributes to the creative economy literature by providing empirical evidence on the economic value of traditional arts in rural contexts and establishes a quantitative framework for measuring cultural assets' economic impact. Additionally, it identifies critical intervention points—market accessibility and financial mechanisms—that can optimize traditional arts' contribution to local economies. These insights provide actionable implications for policymakers and stakeholders in developing targeted programs to enhance traditional arts' integration into sustainable economic development models.

Pariwisata Digital Populer: Kajian Destinasi Wisata Berbasis Video Game

2025-03-27T11:15:42+00:00

Digital tourism has grown rapidly with the advancement of information and communication technology, allowing tourists to explore destinations through digital media. One of the new trends in this field is the use of video games as a tool for tourism exploration and promotion. Some games, such as Assassin's Creed, present representations of real cities or fictional worlds that influence tourists' perceptions and encourage their interest in visiting related locations. However, there are still few studies that discuss in depth how experiences in video games can influence tourists' decisions in choosing tourist destinations. Therefore, this article aims to analyze the role of video games in shaping digital tourism trends and their impact on the tourism industry more broadly. This study uses a qualitative method with a literature review approach that includes an analysis of various literature related to digital tourism and the influence of video games on tourist destinations. Data sources consist of scientific journals, books, and research reports that are relevant to the topic. The results of the study show that video games can be an effective tourism marketing tool and provide an immersive virtual tourism experience through virtual reality (VR) and augmented reality (AR) technology. In addition to opening up new economic opportunities in the tourism sector, video games can also reduce the impact of overtourism by providing alternative digital tourism. However, there are challenges in the accuracy of cultural representation and technological accessibility. Therefore, collaboration between the tourism industry and game developers is needed to create inclusive, authentic and sustainable digital experiences.